RRhetoric
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Irony & Understatement

Apophasis

uh-POF-uh-sis / əˈpɒfəsɪs

Mentioning something by saying it will not be mentioned: “I won’t dwell on his record.” The denial still brings the subject to the audience’s attention.

"I come to bury Caesar, not to praise him."

Don't confuse it with Irony. Paralipsis and praeteritio are near-synonyms; irony is the wider genus of saying-other-than-meaning.

Drill its family — Irony & Understatement

Examples

I will not mention the three deadlines my opponent missed.
Practice example · written for this exercise

The speaker mentions the missed deadlines while claiming not to mention them.

Often used alongside this device

Explore devices that often appear in the same passages as apophasis.

Litotes 3

The rest of the family

Irony Hyperbole Litotes Meiosis / Understatement Bathos Euphemism Periphrasis